User Experience Design (UXD) is the process of how we would like the end user to interact with the web site. Keep the scent ensuring they find what they're looking for. Taking into account various factors, such as where they are, at home? at work? or someplace else. how much time have they got? What are there goals? For a website to generate interest it is essential that users have a satisfying experience.
These are the questions we ask ourselves when designing the information architecture. It is very important to gain a positive user experience this will lead on to generate more sales /interest in your product or services.
We achieve this by: